Holiday hooks that stop the scroll.
Twelve opening lines for gift-season videos. Swap the brackets for your product, person and date, then film the first three seconds first.
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12 hooks
swap the brackets
For the late shoppers
Still shopping? This is what I'd order today to arrive by [date].[Number] gifts under [your budget] I'd actually use.Forgot someone? This takes a minute to wrap.Open it on camera
I'm opening this on camera so you know what you'd get.What's inside the [product] gift set, in [number] seconds.Wrapped, boxed, ready: the full unboxing.Solve one thing
Every year I run out of [thing] by [month]. Not this time.The [season] problem [product] solved in my [room or routine].I used it for [number] days before telling you anything.Send me the free kit
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Build each video in three beats
- Hook. The opening line, said or captioned in the first three seconds.
- Show. The product in real use, with the detail that proves your hook.
- Ask. One clear next step, in the words the brand's brief asks for.
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Pitch these hooks with the kit's emails.
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Quick answers
What makes a good UGC hook?
It makes one clear promise in the first few seconds: who the video is for, what they will see, or what problem it solves. Everything after that delivers on it.
Should I pitch hooks or finished videos?
Pitch one concept and a hook line, as in the follow-up template. Brands can say yes to an idea faster than they can review a finished edit.
Can I reuse one hook for every product?
Use the structure, not the exact words. Fill the brackets with details only true for that product so each pitch reads as written for that brand.
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Pitch these hooks with the kit's emails.
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